Blogs:

Key Cultural Indicators: Ideas for Measuring Company Culture

Webinars:

Aligning Your Business Behind Your Brand

Position Papers:

Aligning Your Organization Behind Your Signature Customer Experience

Key Cultural Indicators: Ideas for Measuring Company Culture By Alice Wright
Mar 25, 2014

Many companies are expert at measuring progress through key performance indicators (KPIs). It’s relatively simple to measure KPIs like total sales, customer conversion, and repeat business among others. Anything you can attach a number to is relatively easy to add to your list of KPIs. But what about culture?  How do you measure culture when culture focuses on soft skills, behaviors, and beliefs?  Should companies look at Key Cultural Indicators (KCIs) in addition to KPIs, and what would KCIs look like? Read more »

Aligning Your Business Behind Your Brand By Kurt Kennedy
Feb 13, 2014

Join Kennedy Communications Global CEO, Kurt Kennedy, for this engaging webinar where you will get a clear understanding of the power behind aligning your company behind your brand. Explore the first steps to take that will put your brand on the path toward alignment. Read more »

Aligning Your Organization Behind Your Signature Customer Experience By Kurt Kennedy
May 23, 2013

Once the signature customer experience has been carefully crafted to deliver a unique brand experience in line with the brand promise, then the work begins to align your entire organization behind the ongoing delivery of that signature experience to customers. Read more »